The Effect of e-WOM on Purchase Intention: Celebrities and Social Ties Mediating Emotional Factors

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The Effect of e-WOM on Purchase Intention: Celebrities and Social Ties Mediating Emotional Factors

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The Effect of e-WOM on Purchase Intention: Celebrities and Social Ties Mediating Emotional Factors

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Märke LAP LAMBERT Academic Publishing
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  • 9786139594825

MDPI AG

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