Strategic Orientations and Innovativeness of Multinational Corporations: a Multilevel Investigation Consumer Perceptions Behavioral Intentions in Cross National Context

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Strategic Orientations and Innovativeness of Multinational Corporations: a Multilevel Investigation Consumer Perceptions Behavioral Intentions in Cross National Context

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Strategic Orientations and Innovativeness of Multinational Corporations: a Multilevel Investigation Consumer Perceptions Behavioral Intentions in Cross National Context

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Märke Springer Gabler
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  • 9783658490188

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