Premium Positioning: Charge What You're Worth: Exploring Value Perception, Pricing Strategy, and Market Positioning in Professional Service Delivery

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Premium Positioning: Charge What You're Worth: Exploring Value Perception, Pricing Strategy, and Market Positioning in Professional Service Delivery

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Premium Positioning: Charge What You're Worth: Exploring Value Perception, Pricing Strategy, and Market Positioning in Professional Service Delivery

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  • 9783565241088

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